- GEOGRAPHIC/ DEMOGRAPHIC/ PSYCHOGRAPIC SCOPE
Whether Gen-X or Boomers, there’s more to their purchasing decisions which we are able deduce from our exclusive big data reach blended with our decades of experience reaching the sub segments of these and other demographic groups.
Beyond Pump in/pump out, an assessment of competitive marketing efforts to better plan strategies to overcome or answer your competitors messaging.
Our unique perspective on people and markets allow us, in many cases, to identify underserved opportunities in your DMA or beyond.